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Homebuyers here in the Midwest and across the country are looking for properties with more outdoor space to enjoy — and that includes a rise in homeowners searching for homes that come complete with outdoor pools.  As writer Barbara Ballinger recently put it for REALTOR® Magazine: 
The COVID-19 pandemic has brought a huge wave of interest and increased desirability for stay-at-home entertainment, but home shoppers should be prepared to pay a premium for a house with a pool or to have one installed.
According to data compiled by Homelight and presented by REALTOR® Magazine, homes with pools are currently selling at a premium across the country. Here in the Midwest region, for instance, real estate agents polled by Homelight project that the estimated value of having a backyard swimming pool has increased by 88 percent since the start of the pandemic. Across the country, 68 percent of real estate professionals say that they expect pool additions to continue surging in popularity within their local markets. 

When it comes to purchasing a home in our Chicagoland market, when you buy can often be as important as what you're buying. After all, no one wants to buy a home right at the top of the market when prices are cresting, or take out a mortgage right before a drop in interest rates.  In real estate, maximizing your "purchasing power" — or the value of the home you can buy with each dollar you have to invest — is crucial when undertaking the largest investment that many of us will ever make. 

2020 will forever be remembered here in Chicagoland and around the country as the year when home became much more than home. Over the last year, our homes have served as offices, schools, movie theaters, gyms, and restaurants, among other things — and all this time at home led to a significant amount of interest in renovating and improving the spaces we know and love.  Data suggests that homeowners spent a great deal of time and money improving their homes in 2020. So, as home renovation budgets soared, how did homeowners spend their renovation dollars last year? And where will they spend that money going forward?

In our 20th episode of Your Competitive Edge, Dean Rouso talks with Inman about how big real estate search websites can cause problems for agents —  but how with practical steps like organizing your day and leveraging your strengths, you can succeed by managing your sphere of influence. [embed]https://www.youtube.com/watch?v=aWEfRd293uo&list=PLGd55Bwh-K8O...
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