Market Misconception: Sale Price is Determined By the Seller

By: Ian Robinson, VP, Designated Managing Broker
Baird & Warner – Glenbrook

Home sellers frequently ask me “can I set whatever price I want when I go to sell my home?”

The reality is, you never get to determine what your home’s sales price is. Housing is actually a commodity market. The price is determined by supply and demand and what the buyers in the current buyer pool are willing to pay in current market conditions.

What you CAN control is: 

  • Whether you’re going to go on the market
  • Whether you accept an offer

Any home’s asking price can be greatly impacted by current market conditions. If your home is priced too high, you’ll actually end up selling for less than if it was properly priced. You need to price appropriately for the current market conditions. Our agents can help you with that.

Sell your home with confidence when you work with a Baird & Warner agent. Learn more about what we can do for you by calling our office at 847-724-1855.

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