4 Steps for Streamlining Your Home Sale

Selling a home can be a complex task, even under the best of circumstances. There are so many moving pieces that go into selling a home here in Chicagoland — from preparing your property for showings, to marketing the home to buyers, to going through negotiations and managing the closing — that it can all start to feel overwhelming. 

Want to make this intimidating process easier? One of the single most effective ways to get a handle on all of the moving parts, and streamline the home selling process, is to work with an experienced local real estate broker. 

According to data from the National Association of REALTORS® (NAR), roughly 91% of sellers were assisted by a real estate agent throughout the sales process, as of 2018. Studies have also shown that homes sold with the help of a broker sell more quickly, and at higher prices, than listings that are sold via “FSBO,” or “for sale by owner.” 

Throughout the home selling process, your real estate agent will be your expert advisor and trusted guide, helping move the sale forward so you get the results you’re looking for. And at Baird & Warner, our agents bring unparalleled experience, knowledge and innovation to the table. For more than 160 years, the Baird & Warner family has earned the respect of the Chicagoland brokerage community by putting clients’ needs first and making it easier to navigate the selling process, at every step of the way. 

Want to truly streamline your home sale? Work with a real estate company that…

Knows How to Get Your Home Ready to Sell

When it comes to presenting your home in the best possible light, the little details can make a big difference. From the placement of the furniture to the landscaping in the front yard, there are all sorts of ways you can showcase your property, and make it easier for buyers to envision this space as their “dream home.” Your Baird & Warner agent can be your go-to resource as you prepare to get your home ready to sell, offering guidance on everything from staging to making renovations and upgrades. 

Baird & Warner agents know their local markets better than anyone, and can help you make the choices that will allow your listing to stand out above other properties on the market — including bringing in a professional photographer to take stunning listing photos that help your property shine, all at no cost to you. 

Offers an Innovative Suite of Marketing Tools

How are you going to get your home in front of the right audience of potential buyers, at the right time? Your Baird & Warner agent will help make this intimidating process easier, employing a multi-reach marketing strategy so your ideal buyer sees your place, and wants to make it their home.

Baird & Warner agents use a mix of proven tools, innovative technologies, and powerful techniques to sell homes of all types. Our brokers make marketing a home easier by:

  • Listing the property on Baird & Warner’s award-winning, industry-leading website 
  • Ensuring your home is visible on a wide range of home buying sites, as well as social media
  • Creating a custom website for your listing, complete with a professionally shot photo gallery, property details, and local info
  • Using the power of texting to help buyers immediately receive photos, details and a follow-up, the second they discover your listing 
  • Creating high quality brochures, flyers, ads and postcards 
  • Reaching a broad network of national and global buyers, thanks to our partnership with Leading Real Estate Companies of the World® and our outstanding relocation services team

Knows the Local Market, Inside and Out

At Baird & Warner, our agents are local market experts, who know just what it takes to help your home sell — including correctly pricing your listing from the start. 

With Baird & Warner, you’ll have access to a deep bench of local market trends and neighborhood statistics to guide your home sale, explained by a broker who knows how to make this intricate process feel more seamless, at every step of the way. Your Baird & Warner agent will take the time to understand what makes your home unique, and gain a complete understanding of your real estate goals. This way, he or she can help you navigate the selling process, knowing where there’s leeway for give and take and factoring in the crucial importance of timing for your home sale.

And when you’ve found the right buyer? Negotiation is where we shine. Your Baird & Warner agent is a highly trained, sharp negotiator, who will advocate for you. Looking ahead, your agent can help manage the many pieces that go into taking a listing from contract to closing, including managing appraisers, loan officers, title attorneys, and home inspectors. 

Has Access to Title and Mortgage Services In-House

At Baird & Warner, we proudly offer mortgage and title services in-house, because we know that one-stop-shopping makes real estate easier, for buyers and sellers alike. 

Working with a Baird & Warner agent gives you access to our unique full-service approach to real estate. With Baird & Warner Title Services, sellers have access to a network of more than 1,000 local real estate attorneys who have all been vetted to guarantee that they offer the best expertise, service, and integrity, helping to move your real estate transaction forward as quickly and smoothly as possible. 

Your Baird & Warner agent can also offer access to Key Mortgage services, which offers a complimentary second look at offers from potential buyers. This valuable perspective can allow you to get a better sense of the financial strength of your buyer ahead of time, empowering you to make better decisions and ensure an easier closing.

Shouldn’t Selling a Home Be Easier? 

There’s an art and science to selling your home. As the largest independent and locally owned real estate brokerage in Chicagoland, Baird & Warner is home to thousands of the most highly skilled real estate professionals in the area. Our brokers are hyperlocal experts who know just what it takes to get your home sold, while navigating the process with ease.